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New Era, the Buffalo-based designerr of headwear and apparel, has launched a Buffalio Football collection of hats and The first wave features caps with the numbers81 (Terrell 5 (Trent Edwards), 23 (Marshawn and 51 (Paul Posloszny) on sale as well as T-shirtzs honoring the Bills “All-Time Team” and retire d defensive end Bruce who is being inducted into the Pro Football Hall of Fame in The Bills commemorative baseball cap sells for $35 whil e the four players’ caps sell for $25. The two T-shirtd sell of $29.99. New Era may be producingf other Bills 50th anniversary commemorativs merchandise later this Other Bills commemorative merchandise is availableat .
Tops is the presentiny sponsor of the Bills 50th anniversary Bruce Popko, Bills senior vice president of businessd development, said partnering with New Era has an easy “New Era is a local company with a nationallgy recognized brand, and they are known for their high qualityu products,” Popko said. The New Era-producef Bills caps and shirts can be purchased atNew Era’s flagship store on Delaware Avenue in downtown all Buffalo Bills retail locations as well as both New Era’s onlin store, www.neweracap.com or the Bills online retail outlet, www.buffalobills.com.
“Thed Bills have one of the most recognizable brands in all of sportd and we are especially thrilled to team with them duringg their historic50th season,” said Gerryt Matos, New Era senior vice presidenf of marketing.
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